Look out for this photographic advertising campaign on billboards, bus-stops and in newspapers around London.
A collaboration between the Lisa Prichard Agency, The Mental Health Foundation and Clear Channel Outdoor, a competition was set up to come up with an advertisement to promote Mindfullness, a simple and modern form of meditation that alleviates stress.
The winning creatives were Will Thacker and Blake Waters of KK Outlet.
The photographer was LPA’s Rob Murray, backed by LPA’s production team assisted by our own Leela Axon.
Click here for more information on the Big Poster Challenge!